Welcome to

Fractal Traceability TM

Fractal supply-chains

What is a fractal? A fractal is a never-ending pattern. Fractals are infinitely complex patterns that are self-similar across different scales.

Global standards

The Role of the GS1 traceability standards suite, In practice the Fractal Traceability TM approach won’t be possible without the use of a global traceability standard such as the GS1 suite of standards.

Value chain visibility

Visibility through entire supply-chains operating in a specific value chain:The ultimate test of a supply chain traceability solution lies in its ability to reconstruct the road travelled by an item, and its intermediate product items, or precursors, through a specific supply chain.

Setting up

Setup for a value-chain and tracking within supply-chains: The Fractal Traceability TM protocol is based on defining a fractal unit for each value-chain role, and each participant in that role.


Provenance in its widest interpretation includes not only information about origin and chain-of-custody, but also about the characteristics and condition of an item, and attributes of the item handling events

Operational benefits

Open Loop and Closed Loop Business Logistics: The Fractal Traceability TM protocol is valid for open and closed loop business logistics environments.